Public relations – one of the oldest and most consequential disciplines. SCULPTING and INFLUENCING PUBLIC OPINION in today’s multi-media climate challenges nearly every organization. CKC leverages experience, energy and persistence to ensure exceptional reputation management.
Going well beyond simple publicity, CKC guides clients through the maze of social and corporate responsibility to establish credibility and trust with key audiences. Unlike advertising where messaging is tightly controlled, public relations embodies an element of unpredictability, which requires fast thinking and flexible communication. Without expert guidance, the best conceived public relations plans can flounder. CKC develops and implements global public relations strategies for clients.
CKC works with clients to communicated to varied audiences from business to business outreach or business to consumer messaging. Public relations activities drive brand loyalty
regardless of industry. By establishing a solid communication plan and key messages, CKC
ensures clients meet specific objectives.
CK Communications also recognizes the value of solid internal communication programs. CKC implements strategies to engage staff understanding and support for marketing approaches. Mergers, acquisitions, management transitions, layoffs, and crises all require careful internal messaging to succeed positively.
When the occasion calls for it and groups have reason to celebrate, CKC plans, organizes and executes sophisticated special events. CKC special events work toward meeting overall marketing and messaging goals to support comprehensive communications needs.